Curated: Our Luxury Blog
Current Blogs: Hogan Zavala Group Blog

Real Talk: Is Buying Always Better? What Zillow’s Latest Numbers Say About the U.S. and Chicago
Renting vs. Buying in Chicago: Unpacking Zillow’s 9.5-Year Break-Even Reality As real estate advisors, our industry’s default advice has historically been straightforward: buy the home, build equity, and stop paying your landlord’s mortgage. Reality, however, demands an honest look at the numbers.
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The Divergence: Why Luxury Detached Homes and High-Rise Living No Longer Share a Market
Single-Family Leverage, Condo Scrutiny: The Split in Luxury Real Estate Read time is less than 3 minutes! National housing data flattens everything into a single, tidy narrative. But anyone sitting at a closing table knows the talk of an "orderly fall rebalancing" misses reality. The upper bracket
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The Fall Paint Refresh: How the Right Palette Creates Warmth, Mood, and Value
Before You Paint: Fall Palette Mistakes Sellers Make Word Count: ~550 words; Estimated Read Time: 2-3 minutes Fall changes how light moves through a room. The low afternoon sun hits differently, natural light fades hours earlier, and spaces that felt breezy in June can start feeling shadowy or stark
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Institutional Validation: How Boutique Hospitality is Driving the Next Era of Lakeview Real Estate
Beyond Residential Infill: Design-Forward Hospitality is Setting a New Floor for Lakeview Real Estate. Lakeview has always occupied a distinct niche in Chicago’s real estate landscape. It balances high-performing residential value with an unapologetically authentic cultural identity. For those of us
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The Flight to Certainty in Banderas Bay: Why Built Inventory is the New Market Benchmark
Existing Inventory is the New Market When Rudy and I published our quarterly market analysis earlier this month, the data confirmed a structural transition we have been tracking across primary and secondary luxury corridors. Over the last few years in Puerto Vallarta, we saw a classic run on paper
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It’s Not Too Late to Think About Where You’ll Spend Thanksgiving Next Year
Modern luxury meets modern tradition — reimagined through global co-ownership with Pacaso. 4-minute read | 875 words As Chicago settles into its signature October - November rhythm — the lake wind sharper, the skyline burnished in late-autumn light — our thoughts turn naturally to Thanksgiving. Here
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Behind the Closed Doors of Chicago’s Architectural Backbone
Open House Chicago: 30 Years of Unlocking the City’s Built Environment Word Count: ~370 words (story content) Estimated Reading Time: 1.5–2 minutes Chicago has a crisp, specific weight to it when mid-October sets in. The lakefront breeze turns sharp, the tree line down State Parkway shifts into deep
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Beyond the Blueprint: Why Certainty Is Driving the Puerto Vallarta Market
Puerto Vallarta Real Estate: Why Certainty Is Driving the Market Estimated Read Time: 2.5 minutes | Word Count: ~520 words Headline-level numbers lie if you let them. Skim the September 2026 data for Puerto Vallarta, and the surface story seems clear enough: condo sales volume dropped 18%, and ove
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A Corner Above Three Neighborhoods: At the Seam of Old Town, Gold Coast and Lincoln Park
You can renovate an apartment. You can redesign a kitchen. You can move walls. But you can't move the building. Word Count: 600 words | Estimated Read Time: 2.5 minutes Editor’s Note: Under Contract in Under 48 Hours! We are thrilled to share that 1560 N Sandburg #3602-04 went under contract less th
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