• The New HENRYs: Why This Buyer Segment Is Finally Getting the Attention It Deserves,Craig Hogan & Rudy Zavala

    The New HENRYs: Why This Buyer Segment Is Finally Getting the Attention It Deserves

    The New HENRY Buyer: Redefining Luxury in Chicago Real Estate Word Count~900 words | Read Time 5–6 minutes There’s a segment of the market we’ve been watching—and working with—for years. Now it finally has a name that’s gaining traction again: HENRYs. High Earners. Not Rich Yet. The newly released 2

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  • Private Listings, Pocket Networks, and a Question for Our Industry,Craig Hogan

    Private Listings, Pocket Networks, and a Question for Our Industry

    Are We Moving Forward — or Quietly Going Backward? Word Count ~ 1,040 words | Estimated Read Time 4 minutes I’ve been selling real estate long enough to remember when private listing networks weren’t controversial. They were just how things worked. And the funny thing is, the MLS was created to solv

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  • The Real Costs of Closing in Chicago: What Buyers and Sellers Need to Know,Craig Hogan & Rudy Zavala

    The Real Costs of Closing in Chicago: What Buyers and Sellers Need to Know

    Chicago Closing Costs: What Buyers & Sellers Pay This is Chicago—big skyline, big flavor, and yes, a few costs when it’s time to close the deal. Whether you're buying or selling in Chicago, Illinois, it’s important to understand the real costs involved. From transfer taxes to title insurance, both s

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